From the United States
Reviewed in the United States on March 3, 2022
I love this purple shampoo. The smell is amazing and it makes all my yellow tones in my hair so much blonder! I seen a difference in one use. You can use it to replace your shampoo when needed or you can mix it with your shampoo too! Its great for the price. The only thing I dont like about it is that it leaves my hair a little bit dry so a leave in conditioner is what i use after!
Reviewed in the United States on July 4, 2017
I used this shampoo as an aid in letting my natural color hair (white in the front, the rest grey scattered throughout dark cool brown). I had been coloring it dark ash blonde all over for years, so without monthly touch ups it became brassy and downright ugly. This shampoo cooled down the brass, blending it into the darker hair beautifully. The color builds up with each shampoo; Now that all the dyed hair has grown out (short, layered cut helped hasten the process) I use this only once a week or so to keep the greys sparkling. Because the color is so intense compared to other color depositing shampoos, such as Shiny Silver, I use it on the white in the front sparingly and for a shorter period of time than the rest. I do use the Shiny Silver Mousse for styling, however, which adds just the right amount of conditioning and control. I wash my hair the other 6 days with a sulphate-free thickening shampoo for L'Oreal (green tube - smells like rosemary and mint) and use just a dab of the matching conditioner.
Reviewed in the United States on May 7, 2017
This shampoo goes a long way and really does the job to remove the brassy look of blonde or highlighted hair. It smells nice, lathers well and really cleans your scalp as well. ULTA sells this for 7.99 I think so I got a good deal at 5.99 and Prime shipping. This brand is so worth a try if you haven't yet. I've tried the Clairol and the generic purple shampoo that Sally Beauty sells, but this one definitely makes your scalp feel clean and your hair smoother and easier to comb out. This brand has a conditioner to go with it, but I haven't tried that yet. I'm using up some Fructis by Garnier conditioner in a huge pump bottle I got from Sam's Club. I use very little of that just on the mid section to ends of my hair and so I still have a lot left before I try the conditioner that compliments "Not Your Mother's..." brand.
Reviewed in the United States on March 15, 2022
I've had other purple shampoos and this one isn't better. I don't notice a 'lift' in my color brightness and my hair never feels squeaky clean when done. Won't buy again.
Reviewed in the United States on July 31, 2021
It’s a nice shampoo to use occasionally to take the “yellowness” from your blonde hair.
Reviewed in the United States on August 27, 2017
I use other Not Your Mother's products, and this one is just as good as all the others. I have dark blonde hair with bleached highlights, and this shampoo does a nice job keeping my hair toned and from going brassy. At this price point, I would've expected mediocre results, but instead I would say it's comparable to Clairol's Shimmer Lights shampoo, but smells way better! I use it twice a week and have not experienced any over-toning or purplish hue, just a nice cool blonde effect.
4.0 out of 5 stars Works well!
By Hillary Marshall on August 27, 2017
I use other Not Your Mother's products, and this one is just as good as all the others. I have dark blonde hair with bleached highlights, and this shampoo does a nice job keeping my hair toned and from going brassy. At this price point, I would've expected mediocre results, but instead I would say it's comparable to Clairol's Shimmer Lights shampoo, but smells way better! I use it twice a week and have not experienced any over-toning or purplish hue, just a nice cool blonde effect.
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Reviewed in the United States on August 25, 2017
I absolutely love this product. I've tried many purple shampoos before but I think this one takes the cake. I was skeptical at first because of the price is so low but now I'm ecstatic. I've only ever had highlights, but I dyed my hair light blonde myself for the first time last week. Talk about nighmare 🤣 It was extremely warm and brassy. So I ordered this product before I dyed it and I'm SO glad did. It SAVED MY LIFE lol. I'm thinking about making a change in all my hair care products to Not Your Mothers. Its a miracle in a bottle. * From a REAL no discount given customer
5.0 out of 5
stars Worth every penny!
By Nicole on August 25, 2017
I absolutely love this product. I've tried many purple shampoos before but I think this one takes the cake. I was skeptical at first because of the price is so low but now I'm ecstatic. I've only ever had highlights, but I dyed my hair light blonde myself for the first time last week. Talk about nighmare 🤣 It was extremely warm and brassy. So I ordered this product before I dyed it and I'm SO glad did. It SAVED MY LIFE lol. I'm thinking about making a change in all my hair care products to Not Your Mothers. Its a miracle in a bottle. * From a REAL no discount given customer
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Reviewed in the United States on October 3, 2020
LOVE the smell of this stuff — might be my favorite scent of a shampoo I’ve ever used! I noticed a difference in the tone of my hair after one use; much less brassiness already! Super satisfied!!
Reviewed in the United States on August 30, 2020
Love this product! It keeps my blonde locks bright!
Reviewed in the United States on June 19, 2018
I have medium/light colored blonde hair that gets brassy easily. This purple shampoo definitely helps reduce brassiness. I like to apply and let the product sit like a toner before rinsing out. Works great immediately after coloring hair when hair is pourous and will absorb the tint to counteract brassines. The scent is great too. I would definitely rank this against some of the higher end more expensive brands in regards to its ability to reduce brass color at a fraction of the cost.
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